Visit Our BlogWhat Others Are Saying About Us:
FutureNow's team members and research have been featured in publications such as The Wall Street Journal, The New York Times, CNN, Business 2.0, CXO Europe, Forrester Research, Jupiter Research, Miami Herald, Publish, Internet Advertising Report (IAR), Chicago Business Tribune, Inc Magazine, Entrepreneur, Target Marketing, DM News, Microsoft's bCentral, MarketingSherpa, the Toronto Star, Smart Money & Internet Retailer.
If you would like one of FutureNow's team members to speak at your event or to be a resource for an upcoming article or publication (we certainly understand you need to meet a deadline) please contact us at 877-643-7244 so we can help you meet your deadline.
We Have Spoken At:
FutureNow's team members have been featured speakers at numerous industry events such as: DMA Annual, DMDAYS, Ad:tech, Search Engine Strategies, American Advertising Federation, Shop.org, Internet World, Net.Marketing, DMA Annual, eMetrics Summit, Electronic Retail Association, Wizard Academy & ClickZ Email Strategies. To find out more about having a member of the Future Now, Inc team speak at your event, contact us or for Bryan and/or Jeffrey Eisenberg contact Renee Strom at International Speakers Bureau / Voices of Distinction.
Media Coverage:
See Bryan Eisenberg's regular column on ROI Marketing in ClickZ.com or our blog GrokDotCom
7/24/2008 FutureNow Announces Expansion of Engagement With Multinational Client Press Release
7/22/2008 Kidz-Med Launches Newly Optimized Website: Objective is to Increase Online Revenue Channel Press Release
7/18/2008 FutureNow Launches the First in a Series of New Webinars with Google Press Release
7/16/2008 FutureNow Helps The Brooks Group Double Their Qualified Website Leads Using Persuasion Architecture® Press Release
4/5/2008 FutureNow speaks as eBizITPA's 'King Conversion: Web Sites That Sell' Conference Press Release
3/17/2008 Wizard Academy Press Publishes The Soccer Mom Myth co-authored by FutureNow staff member Holly Buchanan Press Release
3/06/2008 Bryan Eisenberg speaks at Coremetrics annual client summit Press Release
2/28/2008 FutureNow Delivers 300% Increase to BuyTelCo's Sales Press Release
11/7/2007 Persona-lizing a site By Elizabeth Gardner Internet Retailer
10/11/2007 Bryan Eisenberg and Alan Rimm-Kaufman Join Market Motive Faculty Market Motive Press Release
9/18/2007 Interview with persuasion expert Bryan Eisenberg e-consultancy
9/15/2007 Turning Browsers Into Buyers by Dan Briody Inc Magazine
9/6/2007 Cranking up the conversion rates with personas and 'Persuasion Architecture' CNet News Blog
7/16/2007 Web Shoppers and Info Security: A Question of Credibility TechNewsWorld
7/11/2007 Power Panel to Guide iPerceptions iPerceptions Press Release
5/7/2007 With New Board and Member Survey, WAA Proves Itself a Global Group ClickZ News Blog
5/6/2007 Booking Firm Specializes in Big Names The Dallas Morning News
5/3/2007 CBS SportsLine Slashes E-Mail Lists in the Name of Quality ClickZ News Blog
4/18/2007 WebmasterRadio.FM Launches Daily "BlogBuzz" Radio Show with Bryan Eisenberg WebMasterradio.fm Press Release
4/5/2007 Mattress Liquidators increased online leads 5,000% by improving their site with Google Website Optimizer Google Case Study
4/4/2007 Google Website Optimizer Now Available to AdWords Advertisers Worldwide Google Press Release
4/4/2007 Getting Started With Google Website Optimizer: FutureNow, Inc. Supports Launch With Seven Freebies Future Now Press Release
4/4/2007 Google Unwraps Multi-Variate Site Testing, Anoints Partners ClickZ News
4/1/2007 Beating the Odds Entrepreneur Magazine
3/30/2007 Coremetrics Reveals the Face of the New Marketer at Its Client Summit 2007 Coremetrics Press Release
3/28/2007 Best-Selling Author and President of FutureNow, Inc. Brings Leadership To A CEO Conversation NCTA Press Release
3/26/2007 Bryan Eisenberg Talks about Persuasion Architecture Search Engine Watch
3/13/2007 User-generated product reviews increase conversion BizReport
8/28/2006 Are You Waiting for Your Cat to Bark? RV Trade Digest
8/17/2006 A Double Bubble? Hartford Advocate
8/14/2006 A Summer Bundle of Marketing Books BtoB Magazine
8/4/2006 PRWeb Clients Won’t be Waiting for Barking Cats PRWeb Press Release
7/25/2006 Glass Was at Least Half Full at This Conference New York Times
7/24/2006 When Marketing's Not Working Miami Herald
7/20/2006 Buying and Selling in a Finicky World Wall Street Journal
7/20/2006 John A. Greco, Jr., President and CEO of the Direct Marketing Association Recommended Reading Wall Street Journal
7/19/2006 New Media Boosts Consumer Confidence; Businesses Must Deliver Best Experience PRWeb Press Release
7/18/2006 Best-Selling Authors Show How to Predict Consumer Behavior in New Book PRWeb Press Release
7/13/2006 Persuasion Architecture Meets Sales to Maximize Marketing PRWeb Press Release
7/12/2006 Improving Customer Experience Online Forrester Research
7/6/2006 Rather than Marketing Personalization, New Book Suggests "Persona-lization" PRWeb Press Release
7/5/2006 Consistency Across Media Vital to Overall Brand, Say Authors of New Book PRWeb Press Release
6/30/2006 Is Google Responsible for Marketing Failures? PRWeb Press Release
6/29/2006 New Book on Customer Behavior Asks "Are Your Customers Relational or Transactional? PRWeb Press Release
6/28/2006 New Book Uses Sales Topology to Identify the Four Dimensions of a Sale PRWeb Press Release
6/27/2006 Advertising "Engagement" Not Enough; New Book Prescribes Relevance as Alternative Goal PRWeb Press Release
6/22/2006 New Marketing Book Offers Help Reaching the "New Consumer" PRWeb Press Release
6/21/2006 From Marketing Demographics to Personas: How Well Do You Know Your Customer? PRWeb Press Release
6/20/2006 Does Traditional Branding Still Work? Experts Say it Takes More in Interactive World PRWeb Press Release
6/15/2006 Why Your Customers are more Like Cats than Dogs PRWeb Press Release
6/14/2006 How Interactivity Has Altered Marketing Forever PRWeb Press Release
6/13/2006 New Book Examines Revolution in Consumer Behavior PRWeb Press Release
5/15/2006 Personas Drive Universal Orlando Site Revamp ClickZ Features Case Study
4/25/2006 Eisenberg: Spyware Purveyors Giving Web Analytics Vendors a Black Eye DMNews
4/25/2006 Bazaarvoice Partners With Four Web Analytics Leaders: Coremetrics, Omniture, WebSideStory and WebTrends Bazaarvoice Press Release
4/18/2006 The New Frontier of Advertising Entrepreneur
3/27/2006 Anti-Spyware Principles Adopted by Web Analytics Association, WAA Release
3/10/2006 eComXpo Keynotes Announced for the April 4-6th, 2006 Online Event, eComXpo Release
3/6/2006 Buy The Book by Zachary Rodgers ClickZ Features
2/28/2006 Organic, Inc. Partners With Universal Orlando to Launch New Website, Organic Release
2/8/2006 Responsys Announces Interact 5.5 for Email and Web Analytics Integration, Responsys Release
2/6/2006 CompUSA turns product reviews into customer insight SearchCRM
2/2/2006 WebSideStory Buys Visual Sciences ClickZ News
1/31/2006 Omit Needless Words Internet Retailer
1/3/2006 Converting Browsers to Buyers IT Business Edge
12/22/2005 Search Marketing After the Google, AOL Deal ClickZ News
12/16/2005 Nelson Business Releases Revolutionary Marketing Book, Thomas Nelson Books (TNM) Release
12/9/2005 Advertisers Welcome Possible Microsoft-AOL Deal Dow Jones
11/14/2005 Nine In Ten Online Shoppers Frustrated: Survey InformationWeek
11/1/2005 Measuring what matters + acting upon it = results CXO Europe
10/24/2005 WebSideStory's ActiveInsights User Forum Nov. 9-10 WebSideStory (WSSI) Release
9/21/2005 Companies Tap Into Consumer Passion Business 2.0
8/8/2005 Yahoo! Search Marketing Partners With Top Web Analytics Companies To Provide Enhanced Reporting and Click Protection for Advertisers Yahoo Inc (YHOO) Release
6/1/2005 Optimize Your Pay-per-click Investment Target Marketing
6/1/2005 How Sweating the Small Stuff Pays Off on the Web
5/31/2005 How Do You Turn More Prospects into Paying Customers?
5/30/2005 How Companies Mess Up Their Websites
5/26/2005 New Book Asks, "How Relevant is Your Website?"
5/25/2005 What Web Measurement Tools are You Missing?
5/24/2005 Are You Distracting Your Website Visitors?
5/23/2005 How to Write Web Content for Sales
5/19/2005 On Your Website, Give Your Customers a Choice Between Yes, and Yes
5/18/2005 Want to Convert More Web Customers?
5/17/2005 Why You Need to Keep Your Web Customers Moving
5/16/2005 How Customer Friendly is Your Website?
5/13/2005 Is Your Website Too Self-Centered?
5/12/2005 When it Comes to Websites, People are the Same
5/11/2005 One-Time Buyers Too Costly For Website Owners
4/6/2005 Largest Gathering of Web Analytics Professionals Hosted by Omniture Release
4/5/2005 NetIQ Introduces WebTrends 7 -- Built to Accelerate ROI through Broader Organizational Adoption NetIQ Release
4/1/2005 Controversy Mounts over Yahoo! API Access ClickZ News
3/31/2005 Frenzy Begins Over Cookie Alternative ClickZ News
3/14/2005 Study: Consumers Delete Cookies at Surprising Rate ClickZ News
3/1/2005 Taking Their Time InternetRetailer
2/21/2005 Future Now Inc. Announces Bryan Eisenberg as Founder and Chairman of the First Web Analytics Industry Association Emediawire
2/4/2005 Bryan Eisenberg Publishes 200th ROI Marketing Column for ClickZ.com Network PRWeb
1/13/2005 WebSideStory Launches Industry`s First Digital Marketing University InternetRetailer
11/26/2004Crutchfield.com wins in FutureNow’s online retail excellence study InternetRetailer
9/21/2004 How to Redesign Your Site to Lift Conversions (Exponentially) with Persona based Copy & Navigation MarketingSherpa
9/16/2004 Right This Way InternetRetailer
9/15/2004 How To Design Sites That Satisfy Millions Of Users Report by Harley Manning Forrester
7/27/2004 How CafePress.com Lowered Its Shopping Cart Abandonment Rate Dramatically MarketingSherpa
6/8/2004 Experts Speak Out on Boosting Sales Conversions www.ecommerceguide.com by Christopher Saunders
6/7/2004 Companies Plan Website Upgrades www.btobonline.com by Roger Slavens
6/2004 Seal the Dealwww.entrepreneur.com by Melissa Campanelli
5/2004Writing Words that sell www.sean.co.uk by Sean McManus
3/1/2004 Maximize Your Website ROI INC Magazine
12/9/2003 Tabs on Tech 2003 Future Now’s Customer Focus Excellence Award Wall Street Journal by Carl Bialik
12/2003 The Power of Design Personas by Harley Manning Forrester
3/3/2003 Press Release: iProspect Signs Exclusive Partnership With FutureNow to Deliver Industry’s First Complete Persuasive Architecture® Conversion Improvement Service For Online Marketers http://www.iprospect.com
AIM Post Interview: Jeffrey and Bryan Eisenberg
7/14/2003 Small Business Web Analytics Small Business Computing by Adam Stone
2/4/2003 Press Release: FutureNow, Inc. Joins WebTrends Insight Network to Maximize Customers’ Web Site ROI
7/1/2002 The EMarketing Forecast for 2003 DM News by Ruth Stevens
7/1/2002 Clicking or Clanking: 60 Second Business Plan WeighIn Inc Magazine by Tahl Raz
6/7/2002 Confusing cyber stores turn off online shoppers
The Business Ledger by Jean Latz Griffin
4/19/2002 The 2 most important things retailers should know about web customers
Internet
Retailer
4/3/2002 Online Retailers Must Allay Consumer Fears
Microsoft bCentral by Joanna Krotz
3/21/2002 Six Ways to Measure Performanceand Create Success InternetDay by Jeff Eisenberg
3/11/2002 Open Rates Deserve Far More respect Than They Deserve
iMarketing News by Jeff
Eisenberg
12/11/2001 Will Microads Save Online
Content?
Online
Journalism Review
by Mathew Honan
10/13/2000 IbizInterviews:
Mark Brownlow
interviews Jeff Eisenberg
Recent Clients
- Hewlett-Packard
- Full Tilt Poker
- 1-800-Flowers
- FatWallet
- Whistler.com
- Network Solutions
- CardScan
- NBC Universal
- Allegis
- WebEx
- ShoeLine
- ICE.com